Steve is a well known web analyst, author and speaker living in Helsinki, Finland. A pioneer since 2002, he established one of the first European web analytics consultancies (Aboavista), later acquired by Satama (now Trainers' House) in 2006, in 20016 his second company Quru was acquired by the Salomaa group in Finland. He now works in a number of entrepreneurial roles and projects.
In 2008 he wrote his first book Cult Of Analytics published on May 16th 2009.
He also writes his own blog focusing on web analytics and was co-founder of the Web Analytics Association Finnish presence in 2005, the successful model then being adopted across the Nordics.
Steve has presented and keynoted digital business topics across Europe. These include The Internet Marketing Conference (Stockholm), The Search Engine strategies (Stockholm), IIH (Copenhagen), the IAB Finland (Helsinki), Media Plaza (Amsterdam), Design For Conversion (Amsterdam) The eMetrics Summit (London, Munich, Stockholm), Divia (Helsinki) in addition to sitting on dozens of panels.