Cassandra Toroian

Cassandra Toroian is an author and entrepreneur. Her most recent endeavor is Firsthand Research which is now building AI powered mobile apps that democratize information for consumers focused in the sports, finance and legal industries. When Cassandra wrote Don’t Buy the Bull (Sterling & Ross Publishers), it was in the wake of the financial collapse of 2008. She wanted to help average Americans get back on the right financial path or help them think bigger and start their own business. The book was also written to help people avoid the loss of their security, homes or investments because they were listening to faulty advice from so-called ‘financial gurus’. In total, 25 myths are corrected in the categories of the economy and big picture, investing for income, investing for growth, using debt, and life and money decisions.

Cassandra has received various accolades early on her equity research career and 25 years in the investment industry. She was named one of the top five analysts in the country as a Wall Street Journal "All Star" Analyst for her stock picking in the banking sector in 1999. It is this knowledge of the banking sector which made her a frequently used resource by national media, including Fox Business, CNBC, Bloomberg Television, The Wall Street Journal, and various print media including The Philadelphia Inquirer, USA Today and The Boston Globe.