People grow best at the calibrated edge of their ability. Dr. Mark Guadagnoli has spent more than thirty years teaching elite performers how to excel at that edge. He developed the Challenge Point Framework, a model of optimized learning for high-stakes environments, cited in more than 3,500 scholarly articles. He has coached trauma surgeons, USA Olympic Track and Field coaches, Ryder Cup players, and PGA Tour winners. His athletes include an NCAA individual champion, more than fifty All-Americans, and a world No. 1 amateur. His work has also helped Google, Ford, Zappos/Amazon, Grammarly, and Procter & Gamble build cultures of learning and performance. Featured in The New York Times, Time, and The Wall Street Journal, he has lectured at Harvard, MIT, and institutions worldwide. He has authored more than 100 academic publications and three books. He is Dean of Faculty and Professor of Neuroscience at UNLV’s Kirk Kerkorian School of Medicine, and co-author of The Intelligent Struggle.