Hermann Diller
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Verkauf Und Kundenmanagement: Eine Prozessorientierte Konzeption (Kohlhammer Edition Marketing) (German Edition)
Diller, Hermann; Haas, Alexander; Ivens, Bjorn
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Preispolitik (Kohlhammer Edition Marketing) (German Edition)
Diller, Hermann
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Pricing: Prinzipien Und Prozesse Der Betrieblichen Preispolitik (Kohlhammer Edition Marketing) (German Edition)
Beinert, Markus; Diller, Hermann; Ivens, Bjorn; Muller, Steffen
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Strategisches Marketing. Ein wettbewerbsorientierter Ansatz
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Konsumentenverhalten
Volker Trommsdorff
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Handelsmarketing (Kohlhammer Edition Marketing) (German Edition)
Mueller-Hagedorn, Lothar; Natter, Martin
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Marktforschung (Kohlhammer Edition Marketing) (German Edition)
Bohler, Heymo
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