Jacques Orsoni
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Marketing (French Edition)
Helfer J.-P.
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Les Bases du marketing
Delerm, Sophie; Helfer, Jean-Pierre; Orsoni, Jacques
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Les bases du marketing
Michel Kalika
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Management: Stratégie et organisation
Helfer J.-P.
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Dictionnaire du marketing
Albertini, Thérèse; Helfer, Jean-Pierre; Orsoni, Jacques
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Le management strategique
Helfer, Jean-Pierre; Orsoni, Jacques
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