Melanie Mathos

Melanie Mathos is CMO at Narrative, a content community where members rule and are rewarded, with 85 percent of all revenue distributed to users. With 18 years experience in industries ranging from publishing to technology, she is a marketing leader, brand builder, social mediaphile, author and speaker.

With a background in journalism, she frequently contributes articles to various publications and also specializes in social media. An accomplished writer and sought after speaker, Melanie is the author of 101 Social Media Tactics for Nonprofits: A Field Guide. She has presented at multiple industry conferences including SXSW Interactive and has lectured at Wake Forest, University of Michigan and Indiana University.

She previously served as senior vice president at Lou Hammond Group, an integrated marketing agency where she led a team focused on technology, thought leadership, real estate and travel. Prior to that role, she directed public relations for Blackbaud, Inc. (NASDAQ: BLKB), the leading global provider of software and services for nonprofit organizations for nearly a decade, where she drove strategic media relations, managed global communications through product launches and acquisitions and launched the company’s social media presence as well as The Blackbaud Index — the sector’s most comprehensive index of charitable giving.

Melanie has been honored as 40 Under 40 Charleston and 15 “Can Do” Social Good Women. She has a bachelor’s degree in journalism from Michigan State University.

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