Rob Farber has served as a scientist worldwide at the Irish Center for High-End Computing, U.S. national labs in Los Alamos, Berkeley, and the Pacific Northwest, and external faculty at the Santa Fe Institute. A co-founder of two successful start-ups and a consultant to Fortune 100 companies, his articles have appeared in Dr. Dobb's Journal, The Code Project, and Scientific Computing, among others. He recently completed his book “CUDA Application Design and Development”, which is now available for purchase.