Michael John Alos

Michael Alos is a consultant and author with expertise in demand generation, revenue strategy, CRM, and sales & marketing technologies. He is a firm believer that that Sales and Marketing both need to be accountable for revenue and work together to achieve revenue goals.

Michael helps sales and marketing professionals leverage technology and automation tools to generate predictable revenue. With 13+ years of experience implementing sales and marketing technologies, he has worked with businesses of all sizes, from the Fortune 300, to startups, and nonprofits, defining and implementing demand generation systems and revenue strategies. He has helped companies profitably generate more leads, reduce acquisition costs, increase retention rates and improve the overall return on marketing investment.

Michael is the author of Simple Small Business Marketing and creator of the Customer Attraction Marketing System, a step-by-step system for businesses to create more demand and attract more customers from inbound and revenue marketing activities.

You can read Michael's thoughts on demand generation, sales and marketing at his blog: http://www.truDemand.com.