Alex Brecher

Alex Brecher is an entrepreneur and CEO of Netrition Inc., a portfolio of health, wellness, and e-commerce brands including BariatricPal, Bariatric Eating, Netrition, PatchAid, Sonoma Roasters, Alex’s Low Acid Organic Coffee, and Campus Protein. Over the past two decades, he has built and acquired consumer brands focused on solving real-world problems through innovative products, direct-to-consumer commerce, and community-driven platforms.

Alex is best known for founding BariatricPal, one of the largest online communities and marketplaces serving the bariatric and weight loss surgery community, and for reviving Campus Protein, a well-known sports nutrition and supplement retailer focused on the college market. His work spans wellness, nutrition, coffee, supplements, and consumer products, with a focus on practical solutions, customer experience, and long-term brand building.

Originally from New York and now based in South Florida, Alex writes from firsthand experience as both an entrepreneur and someone deeply involved in the bariatric, wellness, and nutrition industries.