Patty Soffer

Patty Soffer is a renowned brand strategist and partnership coach who incorporates Building a Human Foundation into all that she does. Her path has taken her from a delightful childhood in a tiny Midwestern town to a 15-year career as a top fashion, beauty and television model in New York, Milan and Tokyo. Shortly thereafter, Soffer co-created one of the South’s hottest branding and design firms with her business partner. Until its dramatic implosion, the firm stood front and center as an award-winning, rising star in the nation, serving a roster of clients that included McDonalds, Marriott, Heineken, Perry Ellis and many others. Over the years, the firm collected nearly 100 Addy and other industry awards and was named one of the Hot 500 Companies in the nation by Entrepreneur Magazine. Currently, Soffer is consulting with businesses and partners who understand the value of building a Human Foundation, and also acts as a brand strategist for special projects. This is her third book.