Bryony Thomas is the multi-award winning creator of the Watertight Marketing methodology, captured in her best-selling book of the same name. She is one of the UK's top marketing speakers, and the Watertight marketing process has now been used by over 2000 organisations in the UK, by Bryony and her team and via the network of Certified Practitioners.
Bryony speaks at business conferences about how to scale up sales results in sustainable steps. She powerfully maps how marketing, sales and service need to work together to deliver long-term profits. With memorable analogies, and a way of painting pictures in people's minds, her conference session is always the one that people remember.
The Bucket Lady: Watertight Marketing has been in its best-sellers list consistently since release in 2013, with no gimmicks. This ground-breaking book has been described variously as "the entrepreneurs' essential marketing manual", "a work of genius", and "a licence to print money". Centred on replacing the ubiquitous sales funnel diagram with a better metaphor of a Bucket, Funnels and Taps, Bryony is often known as The Bucket Lady.
The Elephant Spotter: Bryony has a disarmingly honest working style, that means that people have often seen her as a marketing confidante more than a consultant. Landing as the divisional director of marketing for FTSE 100 company, Experian, at the age of 28, Bryony quickly developed a knack for asking the questions that matter. If there's something that needs addressing, you'll find Bryony pointing to it. This earned her the nick-name, The Elephant Spotter
The Multi-Million Pound Cat Thief: Whether it's a boardroom, team day, or a large conference venue, Bryony can be trusted to inspire, engage and entertain. But, more importantly people will leave her talks with immediate actions to take. She has a unique and memorable speaking style, and is often heard describing how to build multi-million pound businesses in the same way as you'd steal your neighbour's cat. And so, is known as The Multi-Million Pound Cat Thief.
"Without doubt Bryony Thomas is one of the best speakers we have had over the 7 years that we have organised this event." Nick Taimitarha, Richmond Expo
"No speaker has ever made the level of impact as quickly as Bryony Thomas. The sessions she has run have radically shifted their thinking." Ian Price, CEO, Academy of Chief Executives