Shekina Moore

Named among Atlanta's Power 25, Dr. Shekina Farr is passionate about building confidence in women. She runs Formidable Woman®​, the #1 international confidence and women's empowerment brand whose mission is to champion confidence in women--globally. She is the Visionary behind Formidable Woman® University, Formidable Woman® Beauty, Formidable Coaching Institute™, Formidable Mingles®, Formidable Publishing™, Formidable Woman® Network, Formidable Consulting, Formidable Woman® Magazine, Formidable Woman® Beauty Gazette, Formidable Man™ Skincare and Formidable Men Magazine™. She has been featured by FOX, CBS, NBC, Forbes, Black Enterprise and more. Dr. Farr launched the confidence training and certification accelerator company, Formidable Woman® University, for women who lead! Confidence plays a vital role in the success of women in leadership positions, as well as those aspiring to lead.