Paula Asinof

Paula Asinof has been a catalyst for accelerating or redirecting numerous careers by helping successful executives and professionals move up or move on. She is known for helping clients become more focused, articulate, and energized. Clients appreciate her unconventional perspectives and the depth of her "real world" executive experience in major corporations, career services, and executive search.

Here's what she does:

-Executive development including positioning, visibility, and documents that every executive needs - resumes, profiles, and bios

-Board of Directors bios

-Career management consulting for individuals and corporate teams

Here's what people say:

"Paula Asinof is the best known and wisest executive communication guru in the Dallas area. She consults with top executives and mere mortals (like me) to craft resumes, bios and professional introductions that put people in the best light and showcase their accomplishments." Executive Search Recruiter

"I think it's as good a resume as is humanly possible to create." Senior Executive who reviewed a client's resume

"I gained so much insight into myself through working on my resume and bio." Strategic Sourcing and Supply Chain Manager

Paula is distinguished by her ability to identify, leverage, and develop talent. Throughout her career, she has helped clients, peers, and subordinates recognize their unique capabilities and position themselves as "A" players by addressing career strategy and professional positioning and visibility. She has a contagious enthusiasm and passionate belief in people that inspires them to become prouder, stronger, and more valuable contributors to their organizations. She has also led innovative initiatives to build top performing organizations with staying power.

In addition to founding Yellow Brick Path, Paula is a co-founder of Coach Academy International, a cutting-edge coach training program. Her background includes 10 years of Executive Search recruiting as well as serving as Director of Career Services for Sanford-Brown College where she received the President's Leadership Award. Earlier, Paula held leadership positions in Information Technology and Finance with GTE (now VERIZON), Rand McNally, and the Midwest Stock Exchange. She began her career at Laventhol & Horwath CPAs.

Paula holds an MBA from The Wharton School, an MA from Columbia University, and a BA from Washington University in St. Louis. She is an Associate of Career Thought Leaders (CTL) and has received the prestigious designations of Credentialed Career Manager (CCM) and Master Career Director (MCD) awarded to career professionals who are leaders in the industry. She is also an NLP Practitioner, a Certified NLP Coach (NLPC), and a member of the International Coach Federation (ICF). Paula has served on the Boards of Big Brothers Big Sisters of North Texas/Dallas County and the Friends of the Katy Trail, an urban thoroughfare in Dallas.

She is also an author of four books, BE SHARP: "Tell Me About Yourself" in Great Introductions and Professional Bios, BE SMART: Sail Past the Hazards of Conventional Career Advice (in English and Spanish), MAKING PRACTICAL SENSE OF CAREER MANAGEMENT: A Comprehensive Guide for Modern Career Coaching, and the original edition of QUICK START COACHING KIT: The Fast Track to Coaching Success.