David Lewis

David Lewis is the President of David Lewis & Associates (DLA), which is located in Melbourne, Florida. Since 1986 David has been training Dealers, General Managers, Sales Managers, F&I Managers and Salespeople on the "Art of Inspirational Selling".

His unique ideas have helped thousands of dealerships nationwide achieve their sales and management goals. In 2007 David shared his ideas in a book titled, "The Secrets of Inspirational Selling", which gained immediate popularity. He has also written "The Leadership Factor", "Understanding Your Customer", “Common Mistakes Automotive Salespeople Make” and “Winners vs. Losers”.

David started his career in 1979 selling cars for a local Chevrolet Dealership in Lawrence, MA. As an F&I Trainer in the 80's he created the initial concept for presenting F&I products, which developed into what is now known as Menu Selling.

His focus now continues to provide Dealerships nationwide with Sales, F&I, BDC, Fixed Ops and Management training based on his Inspirational Selling concept.