Brian Sooy

Brian Sooy is a highly accomplished design professional known for his four decades of expertise in branding, marketing, and strategy. Brian is the marketing director of Gorjanc Home Services, a family owned and managed independent home services company, serving Northeast Ohio homeowners with residential heating, cooling, plumbing, and electrical services.

He is also the founder and design director of Aespire, a marketing agency and design consultancy that specializes in home services marketing.

Brian is certified in Brand Strategy and the StoryBrand framework. He is a trusted advisor, guiding business leaders through a proven process to clarify their vision, connect with customers, and design market-driven experiences that help their organizations thrive and grow.

He regularly advises service business owners and leaders on brand relevance, marketing, and communications principles that help them align their business and brand for sustainable competitive advantage.