Paul Hitchens is an Author and TEDx Speaker. He is a Brand Strategist, Chartered Marketer and Course Director with the Chartered Institute of Marketing. He developed and presents the following courses: Branding Masterclass, Brand Identity, Brand Touchpoints and Employer Branding.
Paul has over 25 years experience in the Creative Industries working in Advertising, Branding, Design and Marketing. Together with Julia Hitchens he Co-Authored two Teach Yourself guidebooks published by Hodder Education: 'Create the Perfect Brand' and 'Brand Management - In a Week'.
Paul is a founding partner of Verve Brand Consultancy [http://www.verve.co.uk]. Since 1996 Verve has helped hundreds of businesses to realise their brand's potential through Strategic Consultancy, Creative Services, Seminars and Training Workshops. Their brand name 'Verve' means 'energy, enthusiasm and dynamism', all values required for brand building.
Paul is a TEDx speaker and his TEDxWoking talk 'Innovate your brand experience through Purpose and Values' explores the values and purpose that drive successful organisations. He regularly contributes branding commentary to television, radio, national and trade press including the BBC, ITV and Channel 5.