Serena Richards

"Action is the foundational key to all success."- Pablo Picasso

The ultimate solution to resist to the pace of change is knowledge.

But to succeed, knowledge has to be followed by action.

Serena is a writer and online entrepreneur. The tremendous online journey started in 2012, when she decided to magnify the potential of writing. Firstly as a freelancer, then as an author.

Serena studied Economic Sciences and Business Administration- Accounting, Audit and Management Information Systems.

She was a member of an non-governmental organization for development, where she started to practice the art of leadership, motivating, inspiring, helping and developing others. She discovered that one of her thrilling passions is to mold characters and build value by encouraging people to take action towards their ideas, passions, projects.

She took courses of negotiation techniques, leadership, team building, team dynamics, time management and entrepreneurship.

Now she's using her knowledge and experience to empower others.