Darren A. Smith

Founder and World Class Tutor with over 25 years experience of the UK Grocery Industry.

Darren has worked in the world of supermarkets and suppliers for over 24 years. His story is one of a game of two halves. For the first 12 years, he worked as a Buyer & Category Manager in one of the big four UK supermarkets buying mainly fresh foods, from cheese to fruit to ready meals.

Seeing the opportunity to enable supermarkets and suppliers to work better together, he founded MBM and has spent the last 14 years working with suppliers on People Development to enable them to get the best from their people with their retail accounts through Sticky Learning ®. His main specialities are Category Management Training, Negotiation Skills and Time Management. The latter particularly because he was once an ‘email inbox junkie’! He has had articles published by The Grocer, FPJ, Supply Management, & many more, and written the GSCOP book, plus a testimonial for his work on the Free Guides from Charles Jennings (Founder of 70:20:10).