Daniel Frings

Daniel is an active social psychologist with an interest in how the study of psychology can improve our lives on an everyday basis. His research is consistently published in scientific journals and covers areas such as group decision making, social influence and motivation and has been applied to domains such as performance, habit and addiction.

More generally, Daniel believes psychology should be available to all at affordable prices in accessible ways. He loves writing for a non-academic audience, and you can catch up on his musings on this subject at www.psychologyitbetter.com - a blog discussing how a deeper understanding of psychology can improve our well-being, performance and life!