tokidoki, which translates to “sometimes” in Japanese, is an internationally
recognized and iconic lifestyle brand based on the vision of Italian artist Simone
Legno and his partners, serial entrepreneurs Pooneh Mohajer and Ivan Arnold.
Since debuting in 2005, tokidoki has amassed a cultlike following for its largerthan-
life characters and emerged as a sought-after global lifestyle brand.
tokidoki offers an extensive range of products that include apparel, handbags,
cosmetics, accessories, toys, and more. As an innovative company, tokidoki is
known not only for its eye-popping aesthetic and criminally cute characters but
also its megawatt partnerships. For more information, please visit tokidoki.it.