Heidi Taylor

Heidi Taylor has been a B2B marketer her entire career, spanning 25 years and multiple industries, from IT hardware and software, to telecommunications and professional services. She is a consultant, speaker and prolific blogger with a passion for working with the next generation of marketers to ensure they have the perspective and tools to achieve their goals and maximize their abilities in a continually changing business landscape. Her expertise is in strategy and planning, and in creating powerful integrated marketing programmes and campaigns that help organizations engage meaningfully with their customers.

She is a sought-after speaker at marketing conferences in the UK and internationally, and regularly contributes to industry journals in print and online. She also comments on B2B marketing-related topics in her blog at http://www.heidi-taylor.com/blog, on LinkedIn at https://uk.linkedin.com/in/heiditaylor1 and on Twitter @TaylorMadeInKew.

Heidi was named by B2B Marketing’s Editor-in-Chief as a top 10 B2B marketer to follow on Twitter and as a top 25 UK B2B Marketing Influencer by Onalytica. She is a former Chartered Institute of Marketing’s Marketer of the Year and a Professional Services Marketing category winner in their Marketing Excellence Awards.

She holds a BA in Fine Arts and an MBA in international marketing. She lives in London, England and consults widely with professional services and other B2B organizations to develop marketing strategy and integrated marketing programmes that engage customers in new ways.

She is also a keen scuba diver and photographer.