Antonios Michail

Dr. Antonios Michail is the Founder of Anacalypsis Strategy and Marketing Consultants and the Global Marketing Institute and has over 15 years of progressively responsible experience consulting and advising both small and large corporations in relation to their marketing strategy, implementation, and company growth. Special emphasis was given to inbound marketing and turnaround strategies. In addition, he has advised companies on law-related aspects such as data protection, local regulations for importers and investors. He has also assisted international investors to access African markets such as South Africa, Zimbabwe, and others. Antonios has led these companies through start-up, survival, turnaround and growth modes.

Antony has acted as a consultant and senior marketing director in a variety of industries, including hospitality, food and beverage, fashion, IT, heating, consumer durables, building products and construction, and environmental services.

He has experience in auditing the marketing function, strategy, and tactics develop and execute marketing strategies, provide direction for future growth and development, new product development, effective budgeting, forecasting, and measurement.

Antony holds a Bachelor of Science (BSc) degree from National & Kapodistrian University of Athens (Greece), a Master of Arts (MA) degree from University of Central Lancashire, a Postgraduate Diploma in Strategic Marketing from CIM, and a Doctor of Philosophy (PhD) from University of Central Lancashire.