Mark Aaron Polger
Mark Aaron Polger is an academic librarian and information literacy instructor who has been working in libraries since 1992. They received their MLIS degree in 2000 from the University of Western Ontario (London, Ontario, Canada) and has worked as a librarian in public, hospital, and academic libraries. Currently, Mark is the Coordinator of Library Outreach at the College of Staten Island, City University of New York (CUNY).
Polger’s research interests include library marketing, outreach, and UX (user experience) design. They are most interested in how users interact with the library’s physical and virtual touch points; specifically the web site, terminology, signage, and promotional materials. They have written and presented on topics ranging from library marketing strategies, faculty outreach, library marketing campaigns, library jargon, and library signage.
Mark is the author of three books; Library Signage and Wayfinding Design: Communicating Effectively with your Users (ALA editions, 2021), Library Marketing Basics (Rowman and Littlefield, 2019), and Engaging Diverse Learners: Teaching Strategies for Academic Librarians (co-authored with Scott Sheidlower)(Libraries Unlimited, 2017).
Originally from Montreal, Canada, Polger holds a DEC (Diplôme d'études collégiales) in Pure and Applied Sciences from Marianopolis College, a Bachelor of Arts degree in Sociology from Concordia University, a Master's degree in Library and Information Science from the the University of Western Ontario, an Master of Arts in Sociology from the University of Waterloo, and a Bachelor of Education in Adult Education from Brock University. Polger moved to New York City in 2008 and became a U.S. citizen in 2016.