Michael Anthony is the founder of The Institute of Human Understanding.
The goal for this book is to simplify the over complicated for easy to implement changes to improve your life immediately.
The Institute of Human Understanding believes that human decision-making is predictable, once the person’s classification is identified and understood. Mr. Anthony is nationally known for his research and understanding of human interaction and reaction. The Institute of Human Understanding has conducted more than 10 years of research for this book.
The research includes understanding the psychology behind the different personality types, how to effectively communicate verbally and non-verbally, and interpreting body language. It also includes how to create a presence (the “it” factor), establish rapport, and analyze the details of real-life case studies.
Additionally, Mr. Anthony has traveled extensively throughout the United States and abroad.
He has worked with people from more than 30 countries, including the United States, Canada, Sweden, India, Australia, Saudi Arabia, Egypt, Jordan, Germany, the Netherlands, Costa Rica, Italy, Spain, France, South Africa, Russia, England, Pakistan, Mexico, Israel, Syria, Malaysia, Lebanon, Turkey, North Korea, Slovakia, Finland, Thailand, Brazil, Japan, Puerto Rico, China, and Singapore.
He is a certified Neuro-Linguistic Programmer after having completed intense training in the field of Neuro-Linguistic Programming. Neuro-Linguistic Programming details from a linguists’ and physicists’ perspective on how people think and make decisions. Mr. Anthony is also a certified Master Practitioner of Neuro-Linguistic Programming after completing further training and certification on the Master Practitioner level for effectiveness and practice in the field.
Mr. Anthony’s vast experience includes psychology, human interaction, language patterns, sales techniques, training efficiency, communication strategies and dating interaction. The author has tweaked this book continually over the years as new advances were made. The final product is the result of years of research, development, and most importantly, human understanding.