Rob Laurens is the founder of Kaisen Digital, a digital business author, coach, consultant and speaker with more than two decades of digital business experience. His clients include big business, SMEs, charities and world class museums. Formerly the head of a digital agency in London and eCommerce Director at a Ftse 100 company, leading digital transformation across 100+ businesses globally, Rob champions a people-first, practical and jargon free approach to digital transformation.