Rick Adams

Rick Adams is an independent author, trainer and consultant, specializing in helping technology companies deliver measurable business value for their customers. Adams has over 25 years’ experience of working in the IT industry, including owning his own startup software-as-a-service business which he sold in 2012 to focus on writing, training and consulting.

Having delivering training and consultancy to many hundreds of businesses and thousands of technology professionals in over 30 countries across four continents, Adams is now based in the rural west coast of Ireland where he lives with his two dogs Zeus and Terri. His company is called PracticalCSM.com, which provides training, coaching and consultancy services for Customer Success professionals, including the newly launched Certified CSM Professional training program which can be purchased either as a self-study program for individuals or a classroom course for corporate CS teams.

Adams’ recent work includes the development and delivery of a global certification program on customer success management for Cisco Systems Inc. His recent book is titled Practical Customer Success Management: A best practice framework for managers and professionals which is published by Routledge and is available for purchase here on Amazon. His current interests include helping individuals and companies develop best practices in customer success management and in business outcomes focused selling.