Peter Yeung (pronounced “young”) is a leading wine business consultant, developing strategic marketing plans and innovative marketing techniques for the wine industry. He is also an author and host of the podcast, XChateau. He was previously Vice President of Strategy and Business Development at Realm Cellars in Napa, California and Kosta Browne Winery in Sonoma, California, managing the allocation systems and business analytics functions. Peter’s love of wine has led him to complete the Wine & Spirit Education Trust Diploma as well as the Culinary Institute of America’s Certified Wine Professional programs.
Prior to wine, Peter led Strategic Marketing, New Market Development, and Sales for a clean technology company and was a consultant with McKinsey & Company. Born in California, Peter finished his MSc at the London School of Economics and BA at the University of California, Berkeley in Economics.