Janel Dyan

Janel Dyan is a sought-after brand advisor to high-visibility clients across industries, politics and

social causes, and founder of the firm that is best known simply as JD. She is a well-regarded expert on how to build a story to achieve brand alignment for both company and client success, and her work is seen by millions through the public appearances of Fortune 500 companies, United Nations and World Economic Forums members, technology executives and leaders in

social change.

Capitalizing on our human behavior and the universal “snap decisions” we unconsciously make, Janel developed the JD Methodology. It is a proven method that provides corporations and individuals the ability to establish a brand that begins with trust, and a method that gives us the ability to control the conversation by asking not “what to wear” but “what story do I want to tell?”

Janel recognized early on that clothes can carry memories beyond a woman’s own closet. Establishing Beyond Us, Janel provides opportunities to build confidence in women who need it most through a platform for the women of JD to share their clothes, and the stories they tell, with other women who are ready to take the next step in their careers or lives.

Born and raised in the San Francisco Bay Area, Janel spent more than 10 years as an organizational development consultant for technology and entertainment companies before

discovering her love for brand storytelling and fashion. She is graduate of UCLA, has lived and

worked in New York City, Chicago and Los Angeles, and currently resides back in the Bay with her husband and their two sons.

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