LeAnna Weller Smith is the Owner and Executive Creative Director at Weller Smith Design. She has over 20 years of experience in the design industry and has 17+ years of experience in the publishing industry. She is the creator of Productologie, a service that helps business owners strategically turn their content into branded physical products. She is also the host of Creatively Speaking, a videocast on YouTube, where she interviews small business owners who are doing creative things in their business...even if they do not think of themselves as "creative", and she has started her own publishing imprint, Lowercase Ink, to bring small personal projects and collaborations with other designers, illustrators, and other, to life.