Scott Wolfson is the author of the book, TV News Live Shots: A Media Training Guide to Crush Your On Camera Interview! Preparing guests for remote interviews is his niche business, his “bread and butter.” Whether it’s your first time booked for a television news interview or you’ve done hundreds of them, he’s here to help you. His decades of news experience make him a highly sought after broadcast industry consultant and media coach in South Florida.
Scott is also the owner of Florida Sun Studios, an independent broadcast and production studio located in Fort Lauderdale, Florida. Florida Sun Studios, or FSS as they are commonly known in the industry, is home to all the major news and sports networks both domestically and internationally. Their clients include: Fox News, CNN, MSNBC, CNBC, CGTN, i24News, Bloomberg TV, ESPN, ABC, CBS, and NBC.
Media Training
Scott conducts both individual and small group media training sessions at the studio. The sessions are tailored to each client’s particular needs and simulate real-life media interviews. All aspects of media training are covered including: preparing for a media interview, crafting unique story angles, speaking in sound bites, how to handle “curveball” questions, reading off of a teleprompter, setting up your own Skype live shot, and most importantly, staying on message!
TV News Live Shots: A Media Training Guide To Crush Your On Camera Interview!
The book speaks directly to those who are leaders in their respective industries and who wish to take the next step in promoting their brands and businesses. They know that booking a live television interview on a trusted news station is a pivotal first step to establishing their credibility and authority. They’ve seen other guest experts on television news shows, and know, if given the same opportunity, they too could crush it on camera too!
However, many folks are just unsure how this whole live-shot thing works. Some lingering questions they have include:
-How am I going to hear the anchor that’s interviewing me?
-What am I supposed to do with my hands as I speak?
-What if I stumble as I answer the question?
-What if I freeze up on camera?
-What if the show and audience aren’t impressed by my performance?
TV News Live Shots answers all these questions and much, much more!
Scott guides his readers through the hills and valleys of the live shot jungle, teaching them all the necessary skills they need to become trusted news sources.
For more information about Scott Wolfson and his studio, Florida Sun Studios, visit
www.floridasunstudios.com