After graduating from East Carolina University’s School of Nursing, Samantha Danielle pursued a Master’s in Business Administration with a concentration in Healthcare Management. Her goal of becoming a pediatric hospital administrator was deferred once she fell in love with wedding planning. While living in Durham, NC, she opened Bliss By Sam (BBS) Weddings & Occasions in 2005. She then moved herself and the firm to Chicago in 2012.
As a planner, Samantha Danielle recognized the importance of champagne within the wedding industry. The drink itself and the region of Champagne, France became a passion of hers. She decided to close BBS in 2018 and is now pursuing certification as a Master of Champagne through the Wine Scholar Guild.
Samantha Danielle resides in Chicago, IL and her friends say she lives like a tourist. She loves all things Chicago and her favorite places are Soho House and Millennium Park. She also enjoys attending church, cheering for the Dallas Cowboys and traveling internationally.