Matt Hart

Matt is 25+ years proven as an outer-minded thinker who combines the art of ideas, the science of process, and

a deep trust in the power of empathetic creativity to innovate fans of world leading brands.

He’s the middle child of a big and tumultuous Irish Catholic family in New Zealand. His first job was wild; becoming a forest ranger, roaming north and south to protect and conserve the natural wonders of ‘middle earth’. He left to study the science of marine biology, following his passions for the ocean as a fanatical surfer. It was at University that he discovered his capacity for making new connections from vast amounts of data, and find patterns where others could not.

From this start, he learned to fuse together his love of the environment with a rapid-fire intellect to realise

a totally unconventional out-of-any-box approach to creative problem-solving.

This talent landed him in London. After a short stint in creative agencies, he left to set up on his own. He’s known for ConeTM fandom, innovating breakthrough brands, products and services, with everyone from Heads of State, No1 selling pop artists, and cinematic stars, to CEO’s, household brands and wealthy footballers. He’s co-founded 2 tech startups, been an innovation ambassador for Unicef, and is a visiting fellow of the Royal Institute of Great Britain.

Inspired by extraordinary experiences that he had as a young man - that helped him heal in various amazing ways - he is now turning his lifelong passions of nature and creativity to the service of humanity in response to the climate crisis. He’s establishing a new, global kids brand designed for 'Kaitiakitanga' - nurturing guardians of the future - and is in early development of a platform to electrify the human spirit.