Mal McCallion has spent 30 years in high-growth organisations, becoming increasingly obsessed with the ’elements’ of business which make some SMEs succeed where others fail.
He was part of the teams that launched both Zoopla and Primelocation.com and, with the experience of growing these businesses to multi-million plus valuations, in 2015 set up Growtion to help SMEs shortcut many issues that they typically face. Using a strong base of activities around Product, Marketing and Sales, Growtion has helped dozens of startups and scaleups execute their way to success.
Now, Mal’s bringing these learnings directly to you. In The Launch Handbook, he details all of the key ‘elements’ to cover off, to ensure that you can bring your great idea to life, as a profitable business.