Scout Sobel is the founder of Scout's Agency and the co-host of the popular Okay Sis Podcast. She is a trailblazer in the media industry for utilizing podcasts as a powerful form of PR. After starting Okay Sis, which focuses on female guests, Scout fell in love with spreading women's stories and identified the rising popularity and influence of podcasting. She started Scout’s Agency with an emphasis in podcast PR for women entrepreneurs, podcasters, and brands.
Within a year and a half of starting Scout’s Agency, she had run podcast tours for high-profile women like Catt Sadler, Kelley Baker, and Rebecca Minkoff and booked major celebrities on her clients’ podcasts as guests such as Brian Grazer, Colbie Caillat, Sophia Amoruso, and Jillian Michaels - all with no prior connections. She also landed brands like Bala and Kelley Baker Brows in publications like Marie Claire, Vogue, Harper’s Bazaar, PEOPLE, WhoWhatWear, Essence, Forbes, amongst others.
Prior to her work on Okay Sis and Scout’s Agency, Scout started her own magazine which was sold in Barnes & Noble and newsstands nationwide. Musician Halsey graced the cover of the third edition. Her magazine led to her being brought on as the Director of Operations to help launch the popular women’s mentorship media site, Entitymag.com.
Scout’s success did not come without trials and tribulations. She has been living with a severe case of bipolar disorder for 15 years. She was once unable to hold a job, go to college, or function in today's society. With a lot of self-development work, Scout manages her bipolar disorder successfully and uses her mental strength to fuel her entrepreneurial dreams. She uses her mental health journey to inspire other women to feel safe in their emotions and follow their entrepreneurial calling with her solo-podcast, SCOUT.
And now that she has gotten to a place where she feels safe in her emotions and is not able to only function in society but thrive as an entrepreneur, she is putting all of her emotional tools, learnings, and wisdom into her debut book, The Emotional Entrepreneur, a 25 lesson book for millennial women who want to build out the dreams in their head into a business, whether that is a podcast, product, agency, or blog. Each lesson is inspired by Scout’s mental health journey living with bipolar disorder. As she began to grow her agency, she realized that the emotional mindset tools that she had garnered up in her healing were the ones that were making her successful as an entrepreneur.