Mirco Wolf Wiegert

Mirco Wolf Wiegert is a passionate entrepreneur. After completing his apprenticeship as a logistics manager and studying foreign economics and international management, he founded fritz-kola, an independent cola brand, in 2003. As an entrepreneur, he fulfilled his dream of a high degree of independence and a self-determined lifestyle. In his book "fritz against goliath", Mirco describes his first years of self-employment. Numerous stories from this time are meant to inspire others to take the step of founding their own company. Today, fritz-kola is one of the most successful European indie brands.