Cel Amade

Cel Amade is a best-selling author, speaker and personal development trainer. She helps young adults build their confidence, improve their communication skills, leverage their strengths and achieve graduate employability. As a result of her keynotes, workshops, students and graduates find themselves more confident in who they’re becoming.

Cel is a celebrated speaker in universities, schools, companies and NGOs, and she has helped over 2,500 youth alter the trajectory of their lives – by shifting their cycles of unworthiness and rejection towards believing in their unique strengths and monetising their talents. As an international speaker, she has touched the hearts and minds of young adults, executives, professionals, teachers, teens, students and parents, using her simple yet powerful techniques.

Combined with an inspiring personal story that brought her from Mozambique to England at nineteen, Cel’s unique first-hand experiences also strike a chord with global and diverse audiences. She has been featured in dozens of media outlets, including TEDx, London Business Magazine, FE News, Prospects UK, Business Graduate Association, the Voice Newspaper, Ambition Podcast, Enterprise Nation and more.

Cel has an undergraduate degree in international business and management from Royal Holloway University of London and a postgraduate degree in entrepreneurship from the University of Cambridge. In October 2021, Cel joined the advisory board of the School of Business and Management, Royal Holloway University. She lives, plays and works in Liverpool, England, and she enjoys sharing her Design Your World training programme and spreading encouraging messages with audiences around the world.