Mark Cass

Mark W. Cass is a veteran entrepreneur, local visibility strategist, and founder of Rank Local Web Design & SEO and Up Your Averages Publishing in Southwest Florida. He builds strategies from street-level experience running multiple businesses, from scrap metal hauling to digital agencies, writing in plain English with zero fluff.

BUSINESS & SEO: His Rank Local series—including The 3 Ways to Reach the Top of Google, Rank Local, Profile Rescue, and Beyond Google—helps owners dominate local searches and AI engines like ChatGPT. He also authored Stacking Cash, a sales guide for restaurant workers.

GROWTH & SURVIVAL: A prison chaplain, Mark writes on accountability and resilience. His books include The Pursuit of Freedom (a memoir of building businesses from nothing), Really Good at Barely Getting By (a paycheck survival guide), and the Up Your Averages devotional series.