John D. Hanson

With over 25 years of success in customer-facing & leadership roles, John D. Hanson has established himself as a leader in the Customer Experience. In demanding industries like Retail, Lending, Credit Card Servicing, Healthcare, the Military, Industrial Automation & Non-profit, he has ranked at the very top of his team for Customer Satisfaction.

Within 90 days of hire for a Fortune 100 company, John was chosen to train onboarding team members due to #1 Customer Satisfaction scores and performance metrics for his team. In his B2B sales role, John set record sales for his territory in his first full year.

While working full-time for a Fortune 100 company and serving on reserve military duty, John earned two simultaneous bachelor’s degrees from Union Institute & University, graduating with a 4.0 GPA in both degrees in just 2 years.

Following years of research, his book, “WOW Your Customers! 7 Ways to World-Class Service” was published in 2018, with copies selling world-wide. His 2nd book, "Winning Secrets: How a Dictionary and a Ruler Can Change Your Life" was released in November of 2023. He has 2 more books scheduled for publishing in 2024--"5th Dimensional Customer Experience" and "Heroic Leadership."

John has interviewed Customer Experience leaders on every continent, as well as addressing multiple global CX summits.

He has been a repeat guest for the Customer Experience on the Mr. Biz B2B Radio podcast, a nationally-broadcast show, as well as guest appearances on podcasts around the world. A monthly global CX discussion, hosted by CX Centric, has featured John as a panelist representing the Customer Experience for all of North America. His live weekly radio show, The Heroic Experience: Elevating Business to Heroic Success, launched in September of 2021, ran for 2 seasons. He has been featured in multiple online business articles, including American Express, LinkedIn, and the Residential Real Estate Council.

John considers it an honor to have served in a senior leadership position for the Ohio Army National Guard. His 8-year tour included a deployment to Iraq in 2010, his commitment complete in 2016.