Adriana Carrig

Born in Los Angeles, CA & raised in Livingston, NJ Adriana Carrig is the Founder & CEO of

Little Words Project, a jewelry brand on a mission to inspire a kinder world through handcrafted,

wearable affirmations.

Motivated by years of being bullied by her classmates, Carrig started the brand in 2013 in her

parents’ basement with a dream to create the community she deserved to experience in her

youth. Ten years later, Little Words Project is a multi-million dollar enterprise with a passionate

legion of supporters and carried by major retailers like Target and Nordstrom. The brand’s brick

and mortar locations span cities across the nation including NYC, Miami, Tampa, Boston, San

Francisco, and Georgetown with more to come this year.

Outside of running a nationally recognized brand, Adriana also serves as the Founder &

President of Herself Co., a non-profit organization developed to foster a thriving community of

compassionate young women through its confidence curriculum and programming. The group’s

aim is to enhance the self-worth and general mental wellness of tomorrow’s leaders.

As a result of Little Words Project’s trajectory among the country’s fastest growing direct to

consumer brands, Carrig has been featured in Forbes and recognized as Ernst & Young’s

Entrepreneur of the Year 2022 for the state of New Jersey.

Adriana Carrig resides in New Jersey with her husband and business partner, Bill, and their 2

sons, Ford & Jett.