Shelli was raised in NJ, and graduated from Rutgers university. She’s been an ad agency copywriter working on big brands (Samsung, Volkswagen, TJ Maxx, Taco Bell, UPS, Jeep, Fox Sports); a producer and choreographer of live theater (Six Flags theme parks, and Isle of Capri Casinos); an event producer (Austin City Limits, Special Olympics, Google events, and celebrity comedy fundraisers at The Hollywood Improv). She wrote and co-executive produced a pilot (“The Anea Show”) for PBS, has sold and optioned features and TV pilots, as well as winning or placing in numerous screenplay competitions (Amazon Studios, Austin Film Fest, Second City, and Sundance Writer’s Lab).
Her work with REALgirl empowerment programs led to founding a tampon company, TrueMoon, with educational outreach about the moon cycle. As CEO, Shelli was invited to be a mentor in a transformational high security prison program.
Shelli has studied Taoism, Buddhism, Sikhism, Shinto and Kabbalah. She is a traveler of over 30 countries, a mother of two, and a curious student of the world.