Gerry White

Gerry White is a data-driven digital strategist with over 15 years of experience in SEO, analytics, and automation. He has worked with global brands like Just Eat and Oda, and is the founder of Dergal Ltd and co-founder of the TakeItOffline unconference. Gerry has spoken at international conferences and judged global search awards for over a decade. Passionate about turning data into insights, he wrote Google Data Studio for Beginners to help marketers and business professionals create clear, actionable reports with confidence.