Gregory E Lilien

Gregory Lilien is an entrepreneur and author who has founded more than 15 businesses. He runs Lily Brands, a venture firm that conceives, launches, and operates consumer product brands, and is also the founder of Lilien House, a publishing company known for children’s business guides and chapter novels like the Hustle, Flow, and Ball series—stories of kids overcoming challenges with creativity, confidence, and talent. His titles include 101 Business Ideas for Kids, Chat Like a Pro, Business Dictionary for Kids, and The Little Investor.

For adults, Gregory writes satirical yet practical business books—such as I Got Scammed by a Stuffed Animal Company, a survival guide to sourcing and entrepreneurship—and has created a growing line of adult coloring books. A Princeton graduate, he mentors MBA students and lives in Scottsdale, Arizona with his wife and three children.