Bilal H Willis

Bilal H. Willis, known as Coach B the Builder, is an award-winning author, speaker, Certified Peer Support Specialist trainer, and transformational coach who turned 28 years of justice-system involvement into a blueprint for hope and change. Today, he serves as the Peer Support Coordinator for the Washington State Department of Corrections, helping develop peer support across Washington’s prisons. His credentials include CPC, CAMS-I, CPTS-I, RCPF, and Washington State HCA Approved Peer Trainer & Mentor. Coach B is the author of Coach B’s 4 Cycles of Freedom, A BLU PRINT for Parents (Breaking Cycles), We Are What We Agree To!, How to Train Your Lizard, and By Who’s Authority: The Power of Professional Suggestion. Honors include 2023 Best Nonprofit of Puget Sound, 2024 Luvva in You Award, 2025 Dads Allies Award, and the 2026 Peer O Award. His mission is simple: help people break cycles, build resilience, and create better outcomes.