Kevin McGrew is a battle-tested strategist, Navy veteran, and champion of the underdog. As the founder and CEO of Everzocial, one of the leading digital marketing agencies for small to mid-sized businesses, Kevin has spent the last two decades helping entrepreneurs outsmart, outmaneuver, and outsell their biggest competitors.
His journey began in the Navy’s Combat Information Center, where he learned firsthand that success doesn’t come from brute force—it comes from precision, agility, and clear communication. That same mindset now fuels the strategies he uses to help businesses win in today’s crowded, noisy market.
Kevin has launched and scaled multiple businesses, advised startups and 9-figure brands, and built a reputation as a straight-shooting, heart-driven leader. But what drives him most is this: helping business owners who feel overlooked, overwhelmed, or outmatched finally find a way to win—on their terms.
The New Rules of Marketing Warfare and the SMAC Framework were born from that mission. His goal? To impact one million businesses over the next decade and prove that you don’t need a massive budget to become a market leader—you need a smarter strategy.
All royalties from this book go to Champions Club Foundation, supporting children with special needs and their families around the world. Because to Kevin, real success means making sure no one gets left behind.