Andrew Frank

Andrew Frank is a Distinguished Vice President Analyst and Gartner Fellow in Gartner’s Business Services Group. He focuses on applications of emerging marketing technology and trends, including adoption of generative AI and AI agents for content creation, advertising and customer experience. He has spent more than 30 years focusing on technology-driven innovation for major media companies, ad agencies, consumer brands and startups. He has authored articles in numerous trade publications, including the Harvard Business Review and Forbes. Andrew attended Wesleyan University and studied Artificial Intelligence as a postgraduate student at Columbia University. Outside of work, Andrew enjoys composing and performing music and designing computer games, which he did professionally early in his career.