Heidi Hattendorf

Heidi Hattendorf is a Fractional CMO, strategic marketing advisor, and sought-after speaker who helps companies grow through clear, focused marketing and GTM strategies that turn vision into results. She founded Transformation Insights to help leaders move from strategy to execution-driving measurable outcomes through data, modern platforms, and by enabling the people and expertise that fuel success.

With more than twenty-five years of leadership experience-from Fortune 100 companies to startups-and executive roles in the US and Europe, Heidi brings a global, results-oriented approach to each engagement, shaped by years living and working abroad. She serves on boards and as a mentor and advisor to several graduate programs in entrepreneurship and marketing. Heidi values time with family, friends, and faith, enjoys time on the water, and continues to explore the world with the same passion and perspective that have shaped her international career.