Keith Jopling

I am a first time author writing about music, culture, technology and business. My books are Body of Work: how the album outplayed the algorithm and survived playlist culture - and Riding The Rollercoaster: how artists survive the music business to become the legends we love. Survival is a theme!

I worked in the music business for 25 years in a variety of roles, and am now an author, podcast creator & host (The Art of Longevity) and occasional advisor to music businesses and aspiring/emerging professional music artists.

My favourite non-fiction writers are Joan Didion, Eve Babitz and the music writer David Hepworth.

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