Joshua Zerkel writes and speaks about how community can serve as a structural alignment layer inside modern go-to-market organizations.
With more than two decades of experience across SaaS, media, and nonprofit organizations, he has built and scaled global community and engagement ecosystems that connect marketing, product, sales, and customer teams around shared customer insight.
Joshua previously led large-scale community initiatives at Asana and Evernote, supporting programs that reached hundreds of thousands of members across more than 190 countries. He has advised startups and growth-stage companies on integrating community into their operating model to drive adoption, retention, and long-term growth.
His work has been featured by Gartner, CMX, and industry publications focused on go-to-market strategy and community leadership.
He is the author of The Community Code: Strengthening and Aligning Your Go-to-Market Through Community.