John Lam

John Lam is an entrepreneur and design researcher affiliated with the Technical University of Munich (TUM). He specialises in cultural insight, design management, and workplace strategy, with a focus on corporate innovation spaces and branded environments. With nearly two decades of experience working with and advising multinational companies, he supports teams and executives on culture, change, and work experience. He also serves as an international juror for the iF Design Award, assessing projects through spatial strategy, cultural context, and design impact.