Robert V. Kozinets
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Netnography: Redefined
Kozinets, Robert
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Netnography: Doing Ethnographic Research Online
Kozinets, Robert
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Qualitative Consumer and Marketing Research
Belk, Russell W.; Fischer, Eileen; Kozinets, Robert
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Netnography: The Essential Guide to Qualitative Social Media Research
Kozinets, Robert
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Influencers and Creators: Business, Culture and Practice
Kozinets, Robert; Gretzel, Ulrike; Gambetti, Rossella
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